Earth Science News
DEMOCRACY
Led by Donkeys: UK political agitators reaching millions
Led by Donkeys: UK political agitators reaching millions
By Caroline TA�X
London (AFP) Oct 21, 2023

A persistent irritant to Britain's ruling Conservatives since its creation after Brexit, campaign group Led by Donkeys has built a big online audience with its largely humour-led attempts at political accountability.

Founded by four friends in a pub in 2018, the collective's campaigns and stunts skewering politicians and spotlighting issues get millions of views online -- and often generate mainstream media coverage.

They remain best known for their light-hearted early efforts, like plastering ex-prime minister Boris Johnson's optimistic tweets about the joys of life after Brexit to contrast them with the reality.

More recent ploys, involving stings by fake companies and covert filming, have had a more serious undertone.

After five years and hundreds of initiatives, the group said it still has "plenty of ideas" before the next general election, expected next year.

"It's more than just an anti-Tory campaign," Oliver Knowles, one of its four founding fathers, told AFP.

He said there is "a bigger mission" for "accountability" across the political spectrum while pushing "more progressive ideas".

"For me, the broader mission is: counter the populist narrative of the country," said 44-year-old fellow co-founder James Sadri.

- 'Cathartic' satire -

Led By Donkeys takes its name from a World War I expression used to describe the incompetent leaders who led British soldiers to their deaths.

The four friends formed the collective while they all worked for environmental pressure group Greenpeace, in shared frustration at Britain's dysfunctional politics in the aftermath of the 2016 Brexit referendum.

"We were having a pint in a pub. We started looking at some of the tweets that the Brexiteers have made," recalled another of the quartet, Ben Stewart, 49.

"We just burst out laughing, (at) how chaotic the situation was."

Stewart was referring to a now-infamous 2015 post by then-prime minister David Cameron as he campaigned for re-election against Labour leader Ed Miliband.

"Britain faces a simple and inescapable choice -- stability and strong Government with me, or chaos with Ed Miliband," he had posted.

Little over a year later, Cameron lost the referendum he had ordered on Britain's European Union membership, and the country tilted into several years of political crises.

"There was a six-metre by three-metre billboard outside the window. And we said, 'That's the shape of a tweet, why don't we print it out and just put it up there?'"

They soon pasted other tweets on other billboards before photographing them and posting the images online. The campaign quickly went viral.

They then launched a crowd-funding operation, which exceeded expectations and allowed them to rent more and more billboard spaces.

"For us it was deeply cathartic because we spent so long moaning," said Knowles.

- 'Power' -

The group's last stunt in September targeted the British government's controversial deal with Rwanda to take migrants who arrive in the UK "illegally" without prior authorisation.

Interior minister Suella Braverman insists Rwanda is "a safe country" for asylum seekers, but the policy has been stalled by court challenges.

Using undercover cameras, Led By Donkeys captured Rwanda's ambassador in London trivialising the previous killing of refugees there, allegedly by police.

"Yes, it might have happened, but so what?" the Rwandan diplomat said on camera.

He also branded Braverman as "absolutely wrong" about migration.

The video has been viewed nearly six million times on X, formerly Twitter.

Another sting in March caught MPs -- including former finance minister Kwasi Kwarteng -- accepting lucrative second job offers from bogus companies, and amassed nearly 30 million views on X.

Led by Donkeys has also tackled numerous other serious subjects, including the handling of Covid, typically with their signature brand of satire.

Sadri said they specialise in "making an intervention that is not just heavy, political, angry commentary".

The old friends still laugh when reminiscing about their various campaigns.

"If you're laughing at the donkeys, you're taking away their power," added Sadri.

For Knowles, their message to the ruling Conservatives is clear: "You need to be accountable for the mess you made."

They have been accused of engaging in anti-Tory activism, but note the group has targeted the main Labour opposition too.

Labour appears poised to win the next election after leading in the polls for over a year.

Led by Donkeys recently plastered Labour's London headquarters with a large poster to remind leader Keir Starmer of his promise to reform the electoral system.

ctx/jwp/jj/fg

X

Related Links
Democracy in the 21st century at TerraDaily.com

Subscribe Free To Our Daily Newsletters
Tweet

RELATED CONTENT
The following news reports may link to other Space Media Network websites.
DEMOCRACY
Immigration, climate, cost of living swing Swiss elections
Geneva (AFP) Oct 16, 2023
Switzerland's general election on October 22 is set to see the populist right make gains due to European migration concerns and shatter Green dreams of getting into government. The Swiss are voting for both houses of parliament, with all 200 seats in the lower chamber and all 46 in the upper house up for grabs. At the last election in 2019, the right-wing populist Swiss People's Party (SVP), the wealthy Alpine nation's leading political force, was unsettled by the dramatic rise of the Green Part ... read more

DEMOCRACY
UN report warns of catastrophic risks to Earth systems

3rd aid convoy enters Gaza as fuel depletes

'Super fog' leaves seven dead in massive US highway pileup

Mexico races to help battered Acapulco after major hurricane

DEMOCRACY
Goddard engineers improve NASA Lidar tech for exploration

Revolutionary atomic sensor redefines radio wave antenna

Increasing transparency in critical materials price, supply, and demand forecasts

Sony says 'Spider-Man 2' videogame sales set record

DEMOCRACY
Climate change sparks escalating risk of toxic algae blooms in northern lakes

In Louisiana, salt water in the Mississippi... and faucets

China 'welcomes' Australian PM upcoming visit as ties warm

Climate change and filthy water drive disease in Iraq

DEMOCRACY
Ancient landscape discovered beneath East Antarctic Ice Sheet?

Faster West Antarctic Ice Sheet melting unavoidable: study

Arctic archipelago turns the page on its mining past

Retreating glaciers reveal new pastures for conservationists

DEMOCRACY
In US, invasive spotted lanternflies are devastating crops

Drought-hit farmers in US heartland hope Mississippi 'comes back'

EU legislators vote to slash use of pesticides

Burp tax causes pre-poll stink with New Zealand farmers

DEMOCRACY
Four South Korean tourists killed in Vietnam floods

Hurricane Norma hits Mexico coast, then weakens to tropical storm

'Potentially catastrophic' Hurricane Otis hits Mexico

Two killed, nearly 275,000 flee Bangladesh cyclone

DEMOCRACY
Kenyans demand compensation for British army blaze ahead of king's visit

Sudan peace talks resume in Jeddah: Saudi statement

PM Abiy says Ethiopia will 'not pursue interests through war'

U.S. officially concludes Gabon gov't ousted in coup

DEMOCRACY
Hope, heartbreak after Hong Kong court decision on LGBTQ partnerships

Iraq dig unearths 2,700-year-old winged sculpture largely intact

Indigenous Australians denounce 'shameful' referendum result

The encounter between Neanderthals and Sapiens as told by their genomes

Subscribe Free To Our Daily Newsletters




The content herein, unless otherwise known to be public domain, are Copyright 1995-2024 - Space Media Network. All websites are published in Australia and are solely subject to Australian law and governed by Fair Use principals for news reporting and research purposes. AFP, UPI and IANS news wire stories are copyright Agence France-Presse, United Press International and Indo-Asia News Service. ESA news reports are copyright European Space Agency. All NASA sourced material is public domain. Additional copyrights may apply in whole or part to other bona fide parties. All articles labeled "by Staff Writers" include reports supplied to Space Media Network by industry news wires, PR agencies, corporate press officers and the like. Such articles are individually curated and edited by Space Media Network staff on the basis of the report's information value to our industry and professional readership. Advertising does not imply endorsement, agreement or approval of any opinions, statements or information provided by Space Media Network on any Web page published or hosted by Space Media Network. General Data Protection Regulation (GDPR) Statement Our advertisers use various cookies and the like to deliver the best ad banner available at one time. All network advertising suppliers have GDPR policies (Legitimate Interest) that conform with EU regulations for data collection. By using our websites you consent to cookie based advertising. If you do not agree with this then you must stop using the websites from May 25, 2018. Privacy Statement. Additional information can be found here at About Us.