
A single cotton T-shirt requires approximately 2,700 litres of water to produce, the equivalent of one person’s drinking water for two and a half years, and the global fashion industry now consumes approximately 79 billion cubic metres of fresh water annually, much of it drawn from regions already facing severe drought
The fashion industry's water crisis is worse than you think—and cotton isn't even the main culprit.
Aug 14, 2026









